My Role:

Trifacta + Tableau

Partner storytelling, customer proof point development, business impact messaging

PepsiCo’s CPFR team worked with large volumes of retailer, warehouse, point-of-sale, shipment, production, and forecast data. The story showed how Trifacta and Tableau helped the team clean, standardize, visualize, and analyze that data faster. The piece worked as both a customer proof point and a partner marketing asset, connecting technical data preparation to practical business outcomes like better forecasting, faster reporting, and stronger retail execution.