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Video

ToxiPets Video Advertisement

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My Role:

ToxiPets

Video concept, storytelling, product messaging, creative direction, music

ToxiPets helps pet owners check whether foods, plants, household products, and mystery objects are safe for dogs and cats. The video concept focused on a familiar moment: your pet eats something weird, and panic sets in. Instead of explaining every feature like a software demo, the story gave the app a human reason to exist. It highlighted barcode scanning, label checks, plant/photo identification, vet-informed toxicity information, and around-the-clock peace of mind.

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